BeReal

Last Updated on February 19, 2025 by admin

Advertise on BeReal

Advertise on BeReal to connect with highly engaged Gen Z and millennial audiences in a real, unfiltered digital environment. BeReal is a fast-growing social media platform focused on authenticity and spontaneous content, offering advertisers a unique way to engage users through non-intrusive, contextually relevant ads.

  • Primary Channels:
    • In-App Ads – Sponsored placements within BeReal’s organic user-generated content
    • Brand Challenges – Interactive and engaging brand-led prompts
    • Influencer & Creator Collaborations – Partner with BeReal creators for authentic content
  • Targeting Capabilities:
    Advertise on BeReal with precise audience targeting, including:
    • Demographic targeting – Age, gender, location
    • Interest-based targeting – Fashion, lifestyle, entertainment, fitness, travel
    • Behavioural targeting – Active daily users, frequent content sharers
    • Contextual targeting – Ads placed within organic BeReal moments
    • Geo-targeting – National and hyper-local reach for campaigns
  • Pricing Overview:
    • Custom pricing based on engagement and ad format
    • Sponsored content and brand challenges available as premium placements
    • Performance-based models such as CPC and CPM available for select formats
    • BeReal advertising is currently subject to a minnumum $10,000 spend
  • Contact Information:


Why Advertise on BeReal?

Advertise on BeReal to engage young audiences in an authentic way without the distractions of traditional social media. BeReal’s unique approach to content creation means users interact with brands in a genuine, unfiltered environment, making marketing campaigns feel more organic and trustworthy.

Key benefits of advertising on BeReal:

  • Access to a highly engaged Gen Z and millennial audience
  • Authentic, non-intrusive ad experiences
  • High engagement rates with organic content integration
  • Innovative ad formats including brand challenges


Ad Formats Available on BeReal

  1. In-App Sponsored Ads
    • Native ad placements that blend seamlessly into user-generated content
    • Non-disruptive ad experiences to maintain authenticity
  2. Brand Challenges
    • Custom challenges encouraging user participation and brand engagement
    • Gamified experiences to drive organic sharing and interaction
  3. Influencer & Creator Partnerships
    • Collaborate with BeReal influencers for authentic brand storytelling
    • Organic product placements within real-life moments


BeReal Reach and Analytics

  • Fast-growing user base of Gen Z and millennials
  • Daily active users engage with the app in a spontaneous, authentic way
  • Performance insights to track engagement and campaign success


Case Studies – Brands That Advertise on BeReal

  1. A beauty brand launched a brand challenge resulting in a 60% engagement rate within 24 hours.
  2. A fashion retailer partnered with BeReal influencers, driving a 20% uplift in sales.


BeReal Reviews and Testimonials

  • “BeReal allowed us to connect with younger audiences in an authentic and organic way.” – Brand Manager
  • “Unlike traditional social ads, BeReal campaigns feel genuine and non-intrusive.” – Digital Marketing Director


How to Advertise on BeReal

  1. Contact BeReal at BeReal Advertising to explore advertising options
  2. Choose your preferred ad format (sponsored ads, brand challenges, or influencer collaborations)
  3. Define your target audience and campaign objectives
  4. Work with BeReal’s team to design and launch your campaign
  5. Monitor performance and optimise for engagement


Additional BeReal Resources



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