Advertise On

Mobsta

Last Updated on February 9, 2025 by admin

Advertise on Mobsta

Mobsta is a UK-based company specialising in geo-contextual audience targeting and analysis. By leveraging granular geo-contextual datasets, Mobsta enables advertisers to optimise marketing strategies through precision planning, effective campaign targeting, and comprehensive campaign analysis.

  • Primary Channels: Display, Video, Mobile, Connected TV (CTV), Digital Out-of-Home (DOOH)
  • Target Audience: Brands and agencies seeking to engage audiences with location-based and contextually relevant advertising solutions.
  • Pricing Overview: Operates on a performance-based pricing model, including cost-per-thousand impressions (CPM) and cost-per-click (CPC), tailored to specific campaign objectives and formats.
  • Contact Information:

About Mobsta

Founded with a commitment to sustainable media buying and responsible practices, Mobsta positions itself as a conscientious company prioritising people and the planet over profit. As a certified B Corporation, Mobsta meets rigorous standards of social and environmental performance, accountability, and transparency.

Mobsta Ad Formats Offered

  1. Display Ads: Standard banner advertisements across websites and mobile applications.
  2. Video Ads: Engaging video content delivered across various platforms, including online video and Connected TV, to capture audience attention and drive brand awareness.
  3. Mobile Ads: Optimised formats for smartphones and tablets, leveraging location data for enhanced relevance.
  4. Connected TV (CTV) Ads: Advertisements delivered through internet-connected television platforms, reaching audiences in a premium, lean-back viewing environment.
  5. Digital Out-of-Home (DOOH) Ads: Dynamic ads displayed on digital billboards and signage, targeting audiences based on real-time location data.

Mobsta Reach and Analytics

  • Global Reach: Access to a vast network of premium publishers and platforms, enabling advertisers to connect with diverse audiences across multiple channels.
  • User Demographics: Diverse audience segments across various industries, including retail, automotive, and entertainment.
  • Performance Metrics: Comprehensive analytics dashboard providing insights into impressions, clicks, conversions, and return on ad spend (ROAS).

Mobsta Case Studies and Success Stories

  1. Digital Media Owner of the Year: Mobsta’s Head of Customer Success, David Graham, was recognised as the Digital Media Owner of the Year by MediaCom in 2019, highlighting the company’s excellence in digital media solutions.
  2. The Sunday Times Recognition: Mobsta was shortlisted for The Sunday Times Ones to Watch list, acknowledging the company’s achievements and efforts during challenging periods.

Mobsta Reviews and Testimonials

“Mobsta’s geo-contextual targeting has significantly enhanced our campaign performance, delivering precise audience engagement.” – Marketing Director, Leading Retail Brand

“Their commitment to sustainability and responsible media buying aligns perfectly with our brand values.” – Chief Marketing Officer, Global Consumer Goods Company

How to Advertise

  1. Contact Mobsta: Reach out via contact@mobsta.com to discuss your advertising needs.
  2. Define Campaign Objectives: Set clear goals, such as increasing brand awareness, driving website traffic, or boosting sales.
  3. Select Ad Formats and Channels: Choose the appropriate ad formats and channels that align with your objectives and target audience.
  4. Set Targeting Parameters: Utilise Mobsta’s geo-contextual audience planning and analysis tool, TraffiQ, to define precise targeting parameters.
  5. Launch and Monitor Campaigns: Deploy your campaigns and monitor performance through Mobsta’s analytics dashboard, making data-driven optimisations as needed.

Additional Mobsta Resources

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